strategy + design + ux
strategy + design + ux
Co-designed this AIGA award winning typography textbook used in design schools throughtout the country.
Art direction for "evolution/revolution" package design, strengthening and extending the HP branding guidelines. Simple light and color make a powerful statement when used to their full effect.
Curated an internationally-focused exhibit that looked at the common visual vocabulary of art and design. Designed the catalog and other print collateral.
“Socially, the typographic extension of man brought in nationalism, industrialism, mass markets, and universal literacy and education. For print presented an image of repeatable precision that inspired totally new forms of extending social energies.” — Marshall McLuhan