strategy + design + ux
Our world is awash in logos, new one must create recognition, memorability, and a sense of purpose, trust and longevity.
Ronchamp Cathedral symbol developed for a timeline in the award-winning typography textbook Typographic Design: Form and Communication.
A sampler of web icon design, with a job to do: simplify concepts, enhance UX – and add some fun.
Bluefish Communication exploration sketches
“All that happens is symbol, and as it represents itself perfectly, it points to all the rest.” — Goethe